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Get 10% off your first cake with us

Free shipping in Boston, United States
243+ happy customers
★★★★★ 73+ on Google Reviews
By Simren

Too Beautiful to Eat.
Too Delicious Not To.

✦ Order custom-made and bestselling cakes
✦ Unique flavours that actually taste good
✦ You've found the perfect centre-piece

Awarded 'Best Bakery in Newton 2025'

Taste Our Bestselling Signature Cakes

Surprise and delight your guests with our show-stopping cakes

Design a one-of-a-kind cake that steals the show. Hand-crafted and artistic cakes paired with unexpected flavor combinations your guests won't stop raving about.
Unique cakes
Pure, natural ingredients
Made to order
No artifical colorings
Custom flavors available

How to order your custom cake

From elegant wedding centerpieces to playful birthday creations, our cakes are tailored to your unique style, event, and taste.
Let’s design something unforgettable together.

Step 1 - You share your vision with us

Share your ideas for design, theme, and flavour. We take an initial deposit through Zelle or PayPal to confirm your cake.

Step 2 - We design your cake

I will then create a sketch of the cake and finalise the special details to make your perfect custom cake.

Step 4 - Your cake arrives!

Book a date for your cake to arrive. We can deliver to your venue or arrange for collection - it’s your call.

Loved by Over 243+ Customers in Boston

Allison Upalawanna

"We stumbled upon this amazing local bakery in Newton that can customize cakes and cupcakes for our baby shower. Simren, the owner, is wonderful, professional and so easy to work with. She provided some examples based on our theme and colors we had in mind. All ingredients are organic and I cannot get over how beautiful the cake and cupcakes have turned out. I will be coming back for more for future events!"

Jimmy and Alona

"Simren made us a beautiful wedding cake that was not only gorgeous but also delicious! She made the design/tasting process a breeze and delivered to our venue, making it totally stress free from start to finish. She also managed to make it nut-free and accommodated all our requests. Thank you so much for the perfect wedding cake!"

James Loizeaux

"I ordered a wedding cake and it was great working with Simren to get the perfect cake. We got a batch of sample cake/filling/frosting combinations which were each delicious. We ordered a sponge cake with marscapone frosting and lemon/raspberry preserve filling, which was very popular with everyone. The final decorations and packaging of the cake was fantastic as well. I highly reccomend ordering your specialty dessert here."


Susan Lin

"We ordered cupcakes from Not Just Cake for our son's birthday party back in May. The cupcakes were beautifully made with quality ingredients. Not just the cupcakes, the white chocolate she used to make the lacrosse sticks was also beautiful and delicious. My son and his friends really enjoyed the cupcakes and had fun eating them. As parents, we liked it that the products weren’t too sweet and that each cupcake was just the right size for the little hands. The shop owner and baker Simren was amazing from the moment we contacted her to the day we picked up the order. It was a wonderful experience working with her. Highly recommend!”

Meet the baker behind the scenes

An Artist First

Trained in fine art with a background in fashion and interior design, I treat every cake as a work of art.

Handcrafted with Care

Every cake is designed and decorated entirely by hand, and no two creations are ever exactly the same.

Quality You Can Taste

I only use the finest ingredients and flavors that guests remember long after the celebration.

Your Vision, My Artistry

Through close collaboration, I'll transforms your vision into a one-of-a-kind masterpiece for your special moment.

By Simren

Book your custom cake classes and workshops

Unleash your creativity and learn the art of cake design with our custom classes and workshops. Whether you're a beginner or an experienced baker, our hands-on sessions will guide you through the techniques behind our signature styles—from intricate piping to modern textures and edible embellishments.

MAKE AN INQUIRY

Frequently Asked Questions

Your celebration deserves more than just another cake. It deserves to be remembered forever.

Shop all signature cakes